Tracking Setup Check

Last updated on Feb 20, 20261 min read

Table of contents

• In short
• 1. run A/A test over entire domain
• 2. compare A/A test in GA4

In short

To check whether all eligible users are really being measured in your experiment, you can easily check in the GA4 Explorations whether the tracking is working correctly.

1. run A/A test over entire domain

To verify the tracking setup as much as possible, you should run an A/A test that is played out over your entire domain.

This makes it easier for you to check in GA4 whether the tracking is correct and you get the most data for your A/A test.

An A/A test is an A/B test that shows no visible changes for the user. You can find out how to create an A/A test here: Start an A/A test

2. compare A/A test in GA4

Notice: Varify assumes no responsibility for the functionality of the code and information.
It is the user's responsibility to test code thoroughly and implement it correctly.