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AI CRO Audit

Last updated on Feb 23, 20262 min read
Table of contents

In short​

In this article, you will learn where to find the Varify AI CRO Audit, how to start an audit and how to retrieve the results. The AI CRO Audit analyzes any page and provides you with CRO insights, concrete recommendations and 10 test ideas that you can use directly for A/B tests.

Where can you find the AI CRO Audit?​

You open the Varify AI CRO Audit directly from your dashboard. In the quick access bar on the right, you will find the AI CRO Audit entry.

The Overview bar of the Varify dashboard with the fourth tile „AI CRO Audit (Beta)“ and its link „Generate new test ideas“.

Create AI CRO Audit​

To create a new AI CRO audit, enter the URL of the page you want to check in the Website URL field. By default, the audit only applies to this one page.

If you want to collect general ideas for your product pages, you can enter a single product page and write in the Additional Instructions field that you want to receive results that can be generally applied to your PDPs.

You can also enter additional information in this field that should be taken into account in the audit. For example:

  • what the audit should focus on
  • the target group for which the website is intended
  • what goal you want to achieve (e.g. more add-to-cart)
  • or other useful information.
The „CRO Audit (beta)“ screen with a page address entered, a free-text field for additional instructions, the note that one AI credit is required, and the „Start Audit“ button.

Once you are happy with your entry, start the audit by clicking the Start Audit button. One AI credit is used for each audit.

Each account has one AI credit for free. If you need more AI credits for more audits, you can use ourContact sales team.

The creation can take up to 5 minutes. During this time, your audit has the status pending.

The audit list with one entry marked „Pending“ and the note that the audit may take up to five minutes.

Call AI CRO Audit​

As soon as your AI audit is complete, the status changes to “Completed”. Click on “View results” to open the results with the suggested test ideas.

Under “Audit Options” you will see the entries you made previously.

The same entry marked „Completed“, with the „View Results“ menu on the right.
important

Important: If there are problems with an audit, for example if it is not completed, runs into an error or remains permanently pending, simply contact our Support team.

Retrieve older audits​

All audits remain available. You can return to the AI CRO Audit page at any time to view your completed audits - even without AI Credits.

The CRO Audit screen with an empty form, no credits left, and the finished audit listed underneath.
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